To enhance professional expertise, deepen product understanding, and strengthen manufacturer partnerships, SIMPLAB visited Beijing Liuyi Biotechnology Co., Ltd. The exchange focused on industry trends, challenges, and opportunities, driving mutual empowerment for future collaboration.
Accompanied by Ms. Xu Xiaolin (Vice General Manager) and Mr. Zhang Zhijie (Sales Director), the SIMPLAB team toured Liuyi’s:
R&D Laboratories
Manufacturing Workshops
Processing Facilities
Warehouse Operations
This firsthand experience provided insights into Liuyi’s product development, service philosophy, and technical capabilities.

(Right) Mr. Tang Liusi, Marketing Director, SIMPLAB
(2nd left) Mr. Yang Huimin, Sales Manager, SIMPLAB
During discussions, both teams analyzed:
Latest industry dynamics and technological innovations
Evolving market challenges
Consensus emerged that continuous innovation and service excellence are essential for maintaining competitiveness in dynamic markets.
Beijing
Liuyi maintains a product-centric philosophy committed to quality
excellence. Similarly, SIMPLAB prioritizes service fundamentals – our
after-sales teams conduct regular site visits to enterprises and
universities, providing comprehensive instrument maintenance. This
exchange deepened mutual understanding of service values and identified
collaborative enhancement pathways.

Leveraging digital media’s rapid growth, both parties will utilize SIMPLAB’s platforms:
WeChat Official Account
Mini Programs
TikTok
RED (Xiaohongshu)
To amplify Liuyi’s heritage brand presence through:
High-impact promotional videos
Industry insights dissemination
Product showcase content
This strategy aims to attract broader client engagement while elevating brand influence.

This visit strengthened partnership foundations. Both companies will deepen resource sharing and complementary advantages to navigate emerging challenges and opportunities. Through aligned efforts, we will advance industry development while delivering superior products and services to customers.
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